About ME
Social-first Content Creator | Social Content Director | Visual Storyteller
With over 11 years in social content creation in advertising and marketing, I’ve learned that creating content goes beyond visuals — it’s about creating authentic connection with people. I bring ideas to life through creativity and content strategy, from end-to-end production, from concepts to directing to shooting and editing.
I love diving into trends to uncover what makes content truly thumb-stopping and what ticks. With a community of over 50,000 followers, I’ve built my space around authenticity, emotion, and a distinctive visual style that reflects who I am and what I love creating.
My work has been recognised with accolades such as The Webby Awards and New York AdFest — milestones that continue to fuel my drive to push creative boundaries.
From brand collabs to passion projects, my goal is simple — to craft stories that spark emotion, start conversations on the internet.